Why demand for freelance writers soared

Why demand for freelance writers soared

Recent highlights:

1. Early on, companies spent money figuring out what type of content to publish online concerning their products or services because search engine algorithms were constantly changing the way content was identified.

2. Content marketing and brand journalism are non-sales approaches to marketing, building trust and relationships, which is why it is becoming increasingly popular.

3. Although the content marketing and freelance writing markets were set to grow pre-COVID-19, the pandemic has accelerated their growth, opening a sea of opportunities for freelancers.

4. These changes clarified the value content marketing brings to companies that sell products and services on the internet

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