How to find and hire a freelance writer for your banking site

How to find and hire a freelance writer for your banking site

Quick summary:

1. To get the best results from your freelance writer, provide some sort of onboarding experience with a style guide, other marketing material, content briefs for blog assignments, and any necessary training such as for SEO.

2. They can build a content strategy, plan your content calendar, research blog topics, and then write and share the content.

3. Sue Thomas, Marketing Manager, Republic Bank of Arizona, offers this advice for local banks looking to hire a freelance writer:

4. Ask for recommendations from your fellow bank marketers at financial marketing events, banking associations, or within online communities such as the BankBound LinkedIn page or the ABA Bank Marketing Network

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