Journalist Enquiry Service: The First Quarter - ResponseSource

Journalist Enquiry Service: The First Quarter - ResponseSource

Quick summary:

1. The journalists sending the requests come from a variety of media types but consumer media, as it was in 2022, is the most popular.

2. The Retail & Fashion category has grown by 5% with journalists looking to cover the fashion trends for the year ahead and this category is also frequently selected for days like Valentines Day and Mother's Day. 

3. Overall, it's been an intriguing first quarter on the Journalist Enquiry Service with more broadcast journalists using the service (and getting a good average number of replies too!) and less bloggers and PRs.

4. This has grown by 40% in contrast to the opening three months of 2022 and has now overtaken both branded media and regional newspaper to be the sixth most selected media type

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